Category Archives: General

The Power of the glass half empty

Dave’s note:  This week we again welcome my co-author of “Get Scrappy” to give us some of her sage advice in only a way she could express it.  You’ll enjoy her style and message… By Kim Shepherd It’s great to … Continue reading

Posted in General, Positioning, Surrounding yourself with talent | Leave a comment

Are you an old school customer marketer?

“Broadcast the message and they will come!”  “Segment my broadcast and I will have better response.”  Both of these time–honored methods of reaching our customers have worked for as long as there was print and radio–TV to get the message … Continue reading

Posted in General, Positioning | 3 Comments

Your business: Grow it and hold it?

Taking money from professional investors such as angels or VCs usually requires that you agree to seek an exit for those investors in your plan, often targeting five to seven years as the ideal period for growth before a liquidity … Continue reading

Posted in General, Growth! | 2 Comments

Turning out the lights is a type of exit.

In my life as an early stage investor, I’ve been closely involved with so many businesses, there were bound to be numerous stories of failures, hopefully from which to learn lessons for all of us as we go forward. Several … Continue reading

Posted in General, The liquidity event and beyond | 1 Comment


September 21st, 2015 marks the sixth anniversary of publication for BERKONOMICS, the blog containing insights for business management, entrepreneurs, and investors.  Starting with just 4,000 circulation in 2009, BERKONOMICS has grown to well over 100,000, and is read on five … Continue reading

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Patent litigation can kill the small guy.

When you think of patents, you think of added value to the corporation in the form of protection of its intellectual property.  In fact, many corporations spend millions developing surrounding patents to form what is known as a “patent thicket,” … Continue reading

Posted in General, Growth!, Protecting the business | 3 Comments

The five tactical skills of a great executive

While we are on the subject of great leadership, let’s list the five principal tactical skills of a great leader.  These are not the strategic visionary skills, like leading companies through risky product launches, or steering the course through economic … Continue reading

Posted in General | 4 Comments

Three things you need to have when raising money.

Here’s more advice from professional investors for aspiring entrepreneurs.  Each of us has a list of things we look for early on when identifying whether we want to go to the next step in analyzing a plan.   Come to think … Continue reading

Posted in General | 6 Comments

The five C’s of Business Partners: a marriage without the sex

By Richard Sudek Dave’s note:  Our guest insight this week is by Richard Sudek, an associate professor of entrepreneurism at Chapman University Graduate School of Business.  He is Director of the Leatherby Center for Entrepreneurism and Business Ethics, and Chairman … Continue reading

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Project cash flow – not just profit – during start-up.

Cash is everything to a new business.  How many times do we have to say this?  The days of being able to trust that there will be an investor or lender on the other end of a call or email … Continue reading

Posted in General | 2 Comments