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- Hire for your core. Partner for the rest.
- Are you a remote manager? A good one?
- Can you name the two most powerful words for business?
- Do you take those loyal, key customers for granted?
- How much do you spend on R&D? Is it enough?
- Should a leader support constant change?
- Reinvent your business!
- Can you create a great customer case study?
Author Archives: Dave Berkus
A trend for businesses large and small There is a major trend shaping up that is worldwide, already identified by hundreds of thousands of startup and small business CEO’s. By carefully recognizing and focusing upon the very core of the … Continue reading
Are you a virtual manager? Can you be effective if you are a “virtual” manager, commuting from home or a home office and being with your employees only part time? Measuring your performance In a virtual environment, people measure you … Continue reading
Here’s a puzzle where the answer come first. “Help me.” Over the years I have heard many stories from entrepreneurs, students, news reporters, even my children, all telling me that they could not get someone’s attention they wanted or needed until … Continue reading
OK. We know that an executive’s job is not easy. Nor is there much time in a typical day for outreach of any kind. Especially in your growing company, you are drawn into daily process issues by all of your … Continue reading
Why do profitable, mature businesses die away? One of the most obvious reasons mature businesses die away – when we look in the rear view mirror – is that they did not spend to renew their product or service when … Continue reading
The worrying that always precedes a change When a new CEO or manager is hired into a company, for a while lots of energy flows from the top and new ideas seem to be generated daily. It is one reason … Continue reading
Businesses that forgot to reinvent If only newspaper publishers, book publishers, record companies, and movie producers would have had the vision to see their future as we now see it, we might have become a digital society with much less … Continue reading
Attention spans are growing shorter by the second Studies have shown that attention spans for engaging a reader or listener have fallen from eleven seconds to eight seconds on average. Eight seconds to reach someone in most any medium. Ouch! … Continue reading
It is an old warning in the entertainment industry. Define your persona the way you want others to view you – before someone else defines you by comparing you to someone not as flattering as you would like. Sometimes you … Continue reading