Category Archives: Finding your ideal niche

How big is your ocean? A lesson in TAM, SAM & SOM

Is this a problem or an opportunity? This insight is like a Hans Christian Anderson parable, but aimed at you and your business… There are big fish and small fish, potential customers, all swimming in the sea that is your … Continue reading

Posted in Finding your ideal niche, Growth!, Positioning | 2 Comments

The coffee and wine school of innovation.

Here’s one for debate around a cup of coffee or a glass of wine. Most innovation occurs when creative people are relaxed and thinking about other things.  Coffee, wine, quiet time, showers… How it occurs in large companies… We all … Continue reading

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Have you accidentally created a “power vacuum?”

Here’s a question to help you decide if you’re guilty. How many times have you heard someone say, “Let’s do it now and ask permission later?” Have you done it in front of your cohort?  That’s a common practice in … Continue reading

Posted in Finding your ideal niche, Surrounding yourself with talent | 1 Comment

Are you killing innovation in your company?

First, let’s recognize the problem. Here’s one for executives of any company with next generation products in mind.  As your business grows more complex and there are more employees to manage and more customers to care for, slowly you will … Continue reading

Posted in Finding your ideal niche, Growth! | 1 Comment

Six ways to make your site-app-product go viral.

It doesn’t happen by accident.  Not every new game-related site is a Steam, and surely not every social network is a Facebook. And not every texting application is a Twitter. A story of an app from nowhere to near dominance … Continue reading

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When to pivot from your original plan?

Plans do not often work as devised.  We are not always smart about the market or the product.  We may miss the context of the times and come to market too soon or too late. We might not have researched … Continue reading

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Do you really want to be the first to market?

My stories of missing the context of the times Over the years, as I managed my several computer companies as CEO or executive chairman, I made the decision to go to market with a brand-new product that had never before … Continue reading

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Are you innovating because of need or inspiration?

Most innovations come from responding to a customer’s needs, or finding a niche where products need improvement or extension.  It is rare to innovate using a blank sheet of paper in a room with bare walls and no other contributors. … Continue reading

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Is it your brilliant plan or your execution?

Mike Tyson: brilliant business savant “Everybody’s got a plan – until they are punched in the face,” famously stated boxer Mike Tyson.  My experience personally reviewing over three hundred executive summaries each year, all sent to me unsolicited, seems to … Continue reading

Posted in Finding your ideal niche | 2 Comments

Have you heard? Eyeballs aren’t everything.

Remember when? Back when we were all trying to figure out the real value of traffic on the web, investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments.  Since in most … Continue reading

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