Author Archives: Dave Berkus

Don’t make assertions that will later prove untrue.

Sometimes it is easy for someone at the top of an organization to make a statement that, in the enthusiasm of the moment or to make a point, crosses the line between fact and fiction.  Sometimes it seems to you … Continue reading

Posted in Protecting the business, Surrounding yourself with talent | Leave a comment

Why bother with a board of directors?

I hope you enjoy this new format – with its larger type and easier navigation. – Dave No matter what your size, if you intend to grow your business into more than just a lifestyle workplace, you should create a … Continue reading

Posted in Depending upon others, Surrounding yourself with talent | 1 Comment

It’s about time!

While we are revisiting the issues raised by my (newly revised) book, Extending the Runway, we should examine the challenges to a CEO in making use of enterprise time, one of its most valuable and often misused assets. Enterprise time, as opposed … Continue reading

Posted in Depending upon others, Surrounding yourself with talent | 1 Comment

Extending Your Runway

One of my books, Extending the Runway, uses parallels to piloting a plane to equate to the process of creating and building a small company, making maximum use of resources to get to and beyond breakeven. It is worth revisiting … Continue reading

Posted in Depending upon others, Growth! | Leave a comment

Stealing time

It’s a big issue within any company.  With easy access to Internet shopping, games, social networks and more, employees are able to find many ways to focus on personal issues while at work, detracting from productivity and demonstrating a dis-respect … Continue reading

Posted in Depending upon others, Surrounding yourself with talent | 3 Comments

Some great coaches are younger than you are.

Especially for social media-based businesses, we all need to recalibrate our thinking about who is the teacher and who is the student.  There is nothing wrong with a manager slowing a conversation to ask for more background when speaking to … Continue reading

Posted in Depending upon others, Surrounding yourself with talent | 3 Comments

Two very powerful words: Great job!

The best managers we all know are the ones who take the time to praise good work in public, before an employee’s peers.  Most of us have a monthly award for the top person in a group of employees. And … Continue reading

Posted in Depending upon others, Surrounding yourself with talent | 1 Comment

“Over-welcome” your new employees.

A CEO friend of mine who manages her one hundred person remote workforce as a virtual company told me her story of how she welcomes new employees as she grows her firm. Strike that. She over-welcomes her new employees. Days … Continue reading

Posted in Surrounding yourself with talent | 3 Comments

Lighting the match – going viral

It doesn’t happen by accident.  Not every new game site is a Club Penguin or Minecraft.  Not every social network is a Facebook or Instagram. Not every texting application is a Twitter. What are the elements needed to focus upon … Continue reading

Posted in Finding your ideal niche, Positioning | Leave a comment

Embrace the right to pivot!

Plans don’t often work as devised. We are not always smart about the market or the product. Great teams are not bound by their original product or marketing plan. Greatness finds one definition in management’s ability to “pivot,” or change … Continue reading

Posted in Finding your ideal niche, Positioning | 1 Comment