{"id":1269,"date":"2012-05-02T14:03:55","date_gmt":"2012-05-02T21:03:55","guid":{"rendered":"https:\/\/berkonomics.com\/?p=1269"},"modified":"2012-05-02T14:03:55","modified_gmt":"2012-05-02T21:03:55","slug":"the-four-ps-of-building-a-great-business","status":"publish","type":"post","link":"https:\/\/berkonomics.com\/?p=1269","title":{"rendered":"The four \u201cP\u2019s\u201d of Building a Great Business."},"content":{"rendered":"<p>Some of us remember things better when given a catchy phrase or rhyme.\u00a0 Here\u2019s one to help you with squeezing the most out of your available resources.\u00a0 It reflects the new reality in our business world, one with little room for mistakes and no room for bloat within our companies.<\/p>\n<p>The first \u201cP\u201d stands for people.\u00a0 The wrong person in a job causes all below or above that person in the production system, that depend upon that person, to operate at a reduced rate or quality of output.\u00a0 And if there are people depending upon the output of that wrongly-placed individual, they too will suffer from reduced resources to complete their jobs.\u00a0 The cost of a bad or failed placement in any position in a company\u2019s critical chain is enormous and goes far beyond the salary paid to that individual.<\/p>\n<p>The second \u201cP\u201d is for productivity.\u00a0 If a good person is failing at the job, it may be because you have not provided the resources necessary for that person to do the job expected.\u00a0 Hire a great sales person then fail to support him or her with a good marketing effort or a properly priced quality product, and that person will be set up to fail, and for reasons you might have fixed.<\/p>\n<p><em><span style=\"color: #993300;\">[Email readers, continue here&#8230;]\u00a0<\/span><\/em> Then there is the third \u201cP\u201d \u2013 performance.\u00a0 Like a great orchestra, it takes a skilled conductor to bring the best out of the collective members of the group.\u00a0 You are responsible for the quality of performance that defines an excellent enterprise and assures long life for the company as competition becomes more aggressive and geographically extended.<\/p>\n<p>The fourth \u201cP\u201d is for process.\u00a0 How to get your offering from development to market?\u00a0 How to stage and tune a production line for maximum quality and output?\u00a0 How to penetrate an established market with a groundbreaking new product, but on a limited budget?\u00a0 All these are process questions, often faced by management when seeking success.<\/p>\n<p>All of us have limited resources and must deploy them effectively to gain the most possible ground in the marketplace.\u00a0 Like a chain with four links, no one of these can be weak and allow us to succeed in our endeavor.\u00a0 Focus and attention must be paid to each to strengthen the chain.\u00a0 Over time we will explore these issues more deeply using the \u201ctheory of constraints\u201d (TOC) method of looking into your physical and financial roadblocks.<\/p>\n<p><em><strong>The four \u201cP\u2019s\u201d:\u00a0 People, productivity, performance and process.<\/strong><\/em><\/p>\n<p>Which of these four P\u2019s is your weakest link?\u00a0 What can you do to rethink, reinforce and redirect resources and remove roadblocks to the success of that link and enhance your whole organization?<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Some of us remember things better when given a catchy phrase or rhyme.\u00a0 Here\u2019s one to help you with squeezing the most out of your available resources.\u00a0 It reflects the new reality in our business world, one with little room &hellip; <a href=\"https:\/\/berkonomics.com\/?p=1269\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[6,11],"tags":[],"class_list":["post-1269","post","type-post","status-publish","format-standard","hentry","category-finding-your-ideal-niche","category-growth"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/berkonomics.com\/index.php?rest_route=\/wp\/v2\/posts\/1269","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/berkonomics.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/berkonomics.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/berkonomics.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/berkonomics.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1269"}],"version-history":[{"count":0,"href":"https:\/\/berkonomics.com\/index.php?rest_route=\/wp\/v2\/posts\/1269\/revisions"}],"wp:attachment":[{"href":"https:\/\/berkonomics.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1269"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/berkonomics.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1269"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/berkonomics.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1269"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}