https://berkonomics.com/?p=4394&utm_source=rss&utm_medium=rss&utm_campaign=create-a-great-product-the-three-step-dance-method Dave Berkus' business insights Tue, 17 Nov 2020 22:11:37 +0000 hourly 1 https://wordpress.org/?v=6.9.4 https://berkonomics.com/?p=4394&cpage=1#comment-142897 Tue, 17 Nov 2020 22:11:37 +0000 https://berkonomics.com/?p=4394#comment-142897 Great practical advice! To which I would add, if customer feedback tells you to pivot, seriously consider doing it. A mantra I learned a long time ago: It’s not what you want to sell, it’s what the customer wants to buy. If you find that certain feature of your product has a lot of customer demand, whereas what you thought was the main feature or features does not, what do you want to do? Only stick with your original thinking, or start generating revenue that will bankroll you while you continue fine-tuning your product? I’ve been involved with companies that succeeded or failed because they were unwilling to pivot based on what their customers were telling them.

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